DY Jewels - Fine gold and diamond jewelry

The main factor that effects the price of gold jewelry:

When purchasing gold jewelry, one secret that jewelry stores don’t want you to know is that the weight of the gold jewelry is what determines it's wholesale cost. This rule applies to all precious metal jewelry, including silver and platinum.

Other factors that determine the price of gold jewelry are:

	Whether or not the jewelry is imported or domestic. Italian gold jewelry, for example, will cost more simply because it is imported and is subject to import duties and taxes.
	If any special processes were used to create the gold jewelry. For example, Solid yellow gold jewelry costs less to manufacturer then white hollow gold jewelry.
	If the jewelry is handmade or one of a kind.

In the US, jewelry is weighed in units of grams. Some jewelry stores will disclose the actual weight of each piece, while most do not.

Why do most jewelry stores fail to let you know the actual weight is? Because the easiest way to make gold jewelry cheaper is to use less gold and make it lighter. The main problem with using less gold is that lighter pieces of jewelry such as gold chains can not hold a higher tensile load when pulled. Or in the case of hollow rings and bracelets which often come in contact with desks and other hard surfaces, they may deform inwards like a banged up car. Some jewelry stores that do not display the weight say that “fine jewelry” is not sold by the weight. Jewelry stores are not supermarkets, right?

The reality is that all retailers and wholesalers purchase their jewelry from manufacturers and wholesalers who sell by weight, not piece. Why? Because the weight of the precious metals in the jewelry make up the majority of its cost. In gold jewelry, over 90% of the cost is accounted from the cost of the gold itself. The manufacturing cost required to turn the gold into finished jewelry is only about 10%.

So know you're wondering. . . How can this help me make a wiser investment in gold jewelry? Simple. When comparing prices, ask for the gram weigh and based on the price, calculate a price per gram. For example, if the item costs $450 and weighs 15 grams, you know you are paying $30/gram.

When comparing jewelry from store to store, along with comparing the gram weigh, be sure you are comparing items of similar quality and style. Knowing the price per gram will help you compare prices properly and make sure you are not spending more than you should be.